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AACIM (Asian Association for Consumer Interest and Marketing) is leading consumer and marketing policy research and education organization consisting of an international community of researchers, educators, related professionals and industries players dedicated to enhancing consumer well-being in Asian region. AACIM promotes the consumer interest by encouraging, producing and communicating policy-relevant research.
The mission of AACIM is to champion consumers’ interest, enhance consumer well-being and promote fair trading in the Asian region. AACIM adopt a three-pronged approach in working towards an ideal consumer-business environment. The ultimate goal of AACIM is the improvement of the quality of everyday life for consumers. A peer-reviewed, multidisciplinary journal that publishes cutting edge scholarship focusing on consumer and marketing issues;
A multidisciplinary conference where high quality scholarship on consumer and marketing issues is presented and discussed
Special projects that promote the exchange of ideas among those interested in consumer and marketing issues.
AACIM melakukan berbagai studi dan riset terkait isu-ssu penting dalam bidang pemasaran, perilaku konsumen, dalam bentuk kerjasama dengan lembaga lain maupun penelitian mandiri.
Aktif terlibat dalam diskursus kebijakan publik melalui penyelenggaraan seminar, webinar, talkshow, wawancara, dan lain-lain dan berbagai sarana diskusi praktek bisnis, isu-isu pemasaran, perilaku konsumen, perlindungan konsumen dan lainnya.
AACIM juga melakukan publikasi hasil-hasil analisis praktek dan kebijakan dalam bentuk artikel, buku, whitepaper, jurnal, dan berbagai format lainnya dalam rangka memberikan pendidikan untuk meningkatkan konsumen cerdas.
AACIM menyelenggarakan berbagai bentuk pelatihan dan workshop terkait praktek bisnis, penjualan, pemasaran dan perilaku konsumen baik untuk manajemen, perusahaan, manajer, karyawan, mahasiswa, LSM dan umum.